September 2021

4 Essential Metrics to Consider in Designing a Sales Funnel

September 23rd, 2021|Blog|

In managing your online business, designing your sales funnel is important for getting to know your site visitors and planning how to turn them into loyal paying customers. It involves different stages and points of engagement until you can finally close a deal. For a better understanding of your sales funnel, there are particular metrics you should use for effective analytics. Here are four of them. Measure the Volume of Your Sales Funnel The first thing you need to look [...]

The Importance of Incorporating SEO into Your Content Strategy

September 16th, 2021|Blog, SEO|

Creating a new website is an exhilarating process. This is the stage wherein you take on color selection, logo design, main page design, and craft catchy lines for your content. However, this is just half the battle.  While having a beautiful design is paramount, the ultimate goal of a website is to perform at its best. To accomplish this, you'll need a content strategy capable of attracting, connecting with, and converting visitors. SEO is the process of obtaining free organic [...]

How to See Real Marketing Success in Your Data and Metrics

September 9th, 2021|Blog|

One of the main aspects of website development is data analytics. It is the most important part of your website’s performance because this is where you can extract measurable data to show how successful site strategies are. You need to regularly check your performance data and see how effective your site changes are. It is also how you monitor the performance of your website and optimization strategies through results. While web design and search engine optimization play key roles in [...]

August 2021

How to Use Online Communities and Forums for Link Building

August 26th, 2021|Blog, SEO|

Forums and communities are an untapped area for link building. When you use these platforms for link building effectively, you can develop a healthy and diversified link profile. However, to find success in these areas, you must approach it the right way. But no worries. We’ve provided some tips to help you obtain positive results. Find Forums Relevant to Your Niche It is always crucial to market to the right audience. When you’re not able to determine your target [...]

Everything You Need to Know About Dynamic Landing Pages

August 19th, 2021|Blog, Web Design|

Websites are a vital part of any business. They help you expand your reach and get in touch with millions of customers and potential customers. Considering how vital they are, it’s important that you make sure that your websites are optimized in order to gain the most out of what they have to offer. This is why there is a slew of web designers in Kansas City, as it has become a profession that’s always in demand. Now, there [...]

The Growing Significance of Social Media Marketing in 2021

August 12th, 2021|Blog|

As we enter the late stages of 2021 and the digital age continues to progress, the need for social media marketing has constantly grown and shifted. It may be due to the fact that so many places have closed, and physical meetings are still discouraged by plenty of individuals and establishments, much to the chagrin of many businesses. It’s been abundantly clear for a while now that all customers and eyes are starting to shift to the social media sphere, [...]

July 2021

The Benefits of Having a Professional Logo Design

July 29th, 2021|Blog, Logo Design|

A logo is one of the most prominent elements of branding. It is one of the first things we see in a building, a business, or a store. A logo also lays the groundwork for creating trust and loyalty among consumers, which is why a good logo must be memorable. It must convey its message, reflect its concept and value, and connect it with its audience. When you have an excellent logo, you can become the top choice of [...]

How You Can Build a Local SEO Strategy That Works

July 22nd, 2021|Blog, SEO|

You might think that you have a brick-and-mortar business in your city or town, that there’s no need for you to work on your online visibility. After all, you have walk-in customers, and these are people that live in your area, and they already know about your business.  The truth is, there’s much to be gained by building a local SEO strategy, especially for retail businesses. In this post, Fox Web Creations, experts in SEO in Kansas City, will tell [...]

6 Areas of Business Where Graphic Design Plays a Crucial Role In

July 16th, 2021|Blog|

Do you really understand how important graphic design is in business, or do you just want to invest in it to make your logos, website, and content look good? Many business owners invest in graphic design to make their digital assets appealing, without realizing that there’s more to it than that. Graphic design makes communication between you and your target audience more efficient. It’s a form of visual communication that is very important today.  With that, here are some ways [...]

7 Types of Logos: Deciding Which Type Is Right for You

July 8th, 2021|Logo Design|

A logo is an essential—if not the most essential—element of your company's branding. It will appear on everything, from ads to marketing campaigns and more. It can help people remember your brand, set you apart from your competition, and encourage brand loyalty. In this post, we'll look at the seven kinds of logos and point out the benefits and drawbacks of each one to help you develop the best possible logo design for your business. Emblem Logos Emblem logos consist [...]

Your Business Needs To Focus On These Local SEO Trends

July 2nd, 2021|Blog|

In this day and age, who doesn't rely on search results from Google? Whether it’s for online shopping, booking an emergency plumber in the middle of the night, or looking up recipes, the possibilities are endless.  Users know how much value they can gain from search engines. With that in mind, businesses have to find a way to increase visibility online—especially if they’re a local business. But how can you get more attention from people in your locale? Let’s find [...]

June 2021

Level Up Your Website UX with These 6 Web Strategy Tools

June 17th, 2021|Blog|

As a website owner, your site must land a good impression for visitors, whether they are prospects or current clients. It may not be easy to provide content in a straightforward, compelling way that also conveys the competence and passion of your company, but applying various strategies can help you get a good start. Keep in mind that your website's success factors will undoubtedly change over time, and industry trends change over time as well. So, consider investing in and [...]

5 Effective Web Design Strategy Tips You Should Know

June 10th, 2021|Blog, Web Design|

Your site’s design can make or break your online success. This is why you need to pay close attention to it. However, the process can be daunting, which is why you need a detailed strategy to help you from start to finish and keep everything on track. Here are some tips that can help you when creating a strategy for website design:    1. Create Buyer Personas You have probably heard this a million times, and it only shows [...]

4 Web Design Factors to Make Your E-Commerce Site Successful

June 3rd, 2021|Blog|

A website is an essential tool in gaining online success, but it is especially crucial for e-commerce businesses such as yours.  Unlike other companies, you don’t have a brick-and-mortar store where customers can browse and make purchases in person. Your website is your store—from browsing to buying, your customers do it all on your webspace, which is why you need to ensure that your target consumers have a positive experience. Design for Success You may have the best products and [...]

May 2021

3 Mistakes to Avoid When Optimizing Your Contact Page

May 27th, 2021|Blog|

Every successful website should aim to bridge the gap between your brand and its target audience. In a time where the competition is rife in a digitally-driven marketplace, ensuring every effort you make in optimizing your website can impact its effectiveness in reaching your marketing objectives.  Every page should fulfil a purpose and the contact page remains one of the most critical elements of a well-ranking website. Think of it this way: people now use search engines like Google as [...]

Take Your Brand to the Next Level With These Logo Design Tips

May 19th, 2021|Blog|

No business can be without its logo! When introducing your product and service to the public, you need to have a presentable face to showcase your audience. As such, your logo design should represent your brand in the best way to attract attention, make a strong first impression, and separate you from the competition! Check out our guide below to make the perfect logo for your business: Do Your Research You may not be the best logo designer in your [...]

Is It Worth It to Incorporate Questions into an SEO Strategy?

May 13th, 2021|Blog|

When you need to silence your thoughts or empty your mind, try asking yourself a question. Nothing too complicated, just something simple like “How often did I use my left hand today?”. You’ll find that your thoughts stop and focus on the question, then return to buzzing about. Do this enough times and your thoughts quickly quiet down. This is how powerful questions can be. They can take your thought process and focus it to where you want it to [...]

A Comprehensive Guide to Website Redesign

May 6th, 2021|Blog|

Websites have now been the pinnacle of a business’s online existence. While anyone can open a social media account, not every business can hold its own website! Because a website holds so much of your reputation as a brand, the design and content within it have to be compelling enough for the public to associate legitimacy with your brand. Given that, if you’re not getting enough visits a month, there may be some things wrong with it that would compel [...]

April 2021

4 Common Blunders You Shouldn’t Be Making in Logo Design

April 29th, 2021|Blog|

Your business logo is important because it will represent your brand in the best possible light. The logo will speak for itself; that’s why carefully considering the elements that go into it is crucial. When designing a logo, it’s a long process and shouldn’t be rushed at all. Remember, your logo can no longer be changed; even if it is possible, you don’t want to keep changing your logo, or else, you will confuse your audience.  When it comes to [...]

How Your Website’s User Experience Can Improve Conversion Rates

April 22nd, 2021|Blog|

Your website is the most powerful marketing tool in your arsenal. It is crucial now more than ever to make your business known across the web, as consumers continue to shift their attention to social media platforms and online shopping. A business website will give you the leverage you need to boost your online visibility and, ultimately, increase sales.  The Importance of Your Website Think of your website as the backbone of your online presence. Every content you publish on [...]

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