Yes! Online Shopping and eCommerce technology
have become extremely important to the internet business world, and their importance will only continue to increase. Recent sales figures demonstrate the importance of having a solution for consumers making purchases through a company’s website. eCommerce technology
has become so important because the Internet can level the playing field between small and larger, more established business competitors. On the web, size doesn’t matter—even if a small store’s giant competitor has a store in every mall in America, it takes consumers the same number of mouse clicks to find both of their online stores.
Depending on the nature of your site, your check out and shopping cart area can be a valuable place to showcase your products and increase your online sales locally, nationally, and even internationally! Whether it’s a discounted service or a sale price on a regularly priced item that complements an existing item in their cart, this is a valuable place to make an additional sale or boost customer loyalty. You can also have your customers sign up for regular newsletters and sale notifications on this page to encourage repeat business. A Shopping Cart is a vital part of your e-commerce site, and is not something that should be treated as an afterthought!