responsive web design Archives | Web Design Kansas City

How The Majority of Us Search Online And Why It Matters To Your Business

Can you segment the Baby Boomer, Gen-Z, or the Millennial in this picture? Google can. Google also says their platform is now used for searches about 60% of the time from mobile devices in the US. However, this is not the end of the story. One would think from current headlines that the entire world has thrown their old laptop/desktop into the recycle bin, but that is not what user statistics actually reveal. According to Smart Insights, most of [...]

July 17th, 2017|Marketing, Mobile Apps|

SaaS vs Custom Website: You Get What You Pay For

Sometimes digital agencies get compared to software-as-a-service (SaaS) website builder companies. To the uninitiated, it appears to be a fair comparison. After all, the most glaring difference between the two types of services is the cost. Custom developers seemingly charge a lot, but their online counterparts can somehow just charge a small amount—albeit indefinitely. If the comparison ended there, discerning business managers would just sign up for the latest and coolest website online, pay a monthly fee, and [...]

February 25th, 2017|Kansas City Web Site Marketing, Marketing, Web Design|

Custom Web Design vs. Templates – Which is Better for Your Business?

When deciding on the best way to promote your business online, you have a few options in regards to your website design. Is a custom web design the right fit for your business, or would something simpler work just as well? Choosing the right design for your needs will come down to functionality - what do you need your website to do for you? If you have been searching for a Kansas City web design firm to help you [...]

July 13th, 2016|Web Design, Kansas City Web Site Marketing, Responsive Web Design|

How to Find Images and Understand Copyrights

Have you ever heard the popular phrase, "a picture is worth a thousand words"? The truth is 65% of people describe themselves as visual learners(1). This simply means that for most of us, we prefer to be assisted by pictures when digesting information. It stands to reason then, that if you want to run a successful blog or online business, you will want to incorporate as many images into your content as is practical. Not only do photographs serve to [...]

May 2nd, 2016|Blogging, General, Responsive Web Design|

What Goes into Creating a Website

Taking steps forward The company website is the hub of your entire marketing plan. Consumers and prospects research products and services long before they make a purchase. A strong company website and online presence is critical to being considered when researchers are evaluating their options. There are several steps to take to build a website that responds to your customer’s needs, provides options and ideas and helps move them toward a purchase or decision to use your service. [...]

March 30th, 2015|Kansas City Web Site Marketing, Responsive Web Design|

Google Recommendations on Responsive Web Design

Whether you’re a webmaster or business owner, it’s important to realize that more and more mobile devices that are being activated each day. This means that websites, along with Web content, will need to be better-optimized for search. Responsive web design is an industry buzz work that you’re likely to hear more and more. A new addition to Google’s algorithm will also go into effect in March, 2015. If your website isn't mobile-friendly, you could stand to lose a ton [...]

March 16th, 2015|Kansas City Web Site Marketing, Responsive Web Design|

Responsive Web Design Today

Since the year 2010, having responsive web design has become more of a requirement for any business that is looking to build or maintain a substantial market share online. The methods by which the average person accesses the Internet are constantly changing, and companies must keep up with the representation of their brand online. What exactly is responsive design? Before you can begin building your responsive website, you need to understand exactly what is meant by the term. Having [...]

March 5th, 2015|Responsive Web Design, Web Design|

How much content is TOO Much content?

The phrase "content is king" is still viable in the Web 2.0+ environment of the mid-2010s. However, there is definitely such a thing as too much of it on a website. Here is a short tutorial on how to determine how much content is too much. Your Analytics Perhaps the easiest way to determine the right amount of text and multimedia on a page is to look at the stickiness of a website. If your PPC ad campaigns and [...]

February 20th, 2015|Blogging, Marketing|

Speed And Responsive Web Design

Whether you read top Fortune 100 publications and white papers or simply take an informal poll of the small business owners in your local area, you will certainly gain a perspective of the importance of responsive web design. The generations that grew up on always-on Internet connections are more than comfortable with conducting their day to day business completely from their smart phone or tablet. In order to compete in this new economy, responsive web design with a fast load [...]

September 11th, 2013|Responsive Web Design|