By definition, a website is a collection of web pages under the same domain name. However, every website can vary in format, function, and content. For example, an eCommerce may have more additional features than a company website to fulfill its tasks in selling products and services to the users. But how else do eCommerce websites differ from most websites? Here are some examples.
1. More Sale-Centric
An eCommerce website is more sale-centric. Creating an eCommerce site means that you have a business selling products or services to the customers. Users can see the aspect in the design of your shopping cart, the checkout page, and the after-sale page.
As eCommerce sites primarily function as a “store,” their purpose is to either directly sell a product or service to the users or provide users with the option to search and purchase it from the site’s affiliates. If an eCommerce website contains more content than most websites, especially regarding non-sales-related information, this suggests the website has an extremely high bounce rate.
2. Bears an Intuitive Design
An eCommerce website must have an intuitive design that makes it easy to navigate. Users will be a massive turn-off if an eCommerce website does not have an intuitive design. A poorly designed website can significantly reduce sales even for the best-selling products. An eCommerce website needs to consider all possible user tasks, such as adding products to a shopping cart, setting a shipping address, and searching for a product.
3. Often Self-Hosted
Most eCommerce websites are self-hosted because the eCommerce website must include a shopping cart, a payment system, and a search engine for finding products and services. To function correctly, the eCommerce website requires a server to host these features, and the best option is a self-hosted website.
If you are hosting your website on your web hosting, you can be confident that your site will not be affected by any cyber attacks. If you are hosting your website on your web hosting, you can be assured that your site will not be affected by any cyber attacks.
4. Secured Transactions
Ecommerce websites require users to input their credit card details, personal information, and shipping addresses. It is critical for eCommerce websites to have a secure transaction system for all payments made on the website. The encryption used for these transactions must be safe enough to ensure that users’ information is protected from theft.
5. Products as Content
An eCommerce website can contain products as well as the content. However, the eCommerce website should not be confused with a blog, as the number of posts is a crucial differentiator. An eCommerce site may contain several products on its homepage, while the blog may include several articles. An eCommerce website has many product categories and pages, while the blog has several types and pages.
Ecommerce websites have a unique role in the market. A user-based website with only content and no sales features is not an eCommerce website. An eCommerce website should have features that make it easy for users to browse and purchase the products.
It is the exact reason why an eCommerce website differs from most websites. If you plan to start an eCommerce website, you should consider these differences to make the best use of your time and efforts.
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