You do not want to create a website that people find forgettable. There are many websites you have visited that are incredibly forgettable. You visit them when you need them, but you do not visit these websites for pure enjoyment. Regardless of what your business does, you need to create a website that people will visit just for the sake of visiting. Creating that site requires the assistance of Fox Web Creations and the steps below.

 

vision

What Is The Website’s Purpose?

Your website may sell your products to the public. Your website may disperse information to the public, or your website may be a showroom that draws people to your physical location. The purpose of the website must be communicated to the professionals at Fox Web Creations when you first commission the site. If you do not know the purpose of your website, make sure you think it over beforehand.

 

 

What Is Your Current Branding Strategy?

Your business has a branding strategy whether you believe it or not. Your current brand may be very effective. You do not want to ruin that effectiveness by making drastic changes. If your branding strategy is not working well, a major change could give your business the bump in popularity it needs. Fox Web Creations will move in the branding direction you prefer. This includes honoring the original design of your website, your logo and other marketing you have used.

 

Web Management

Your Kansas City web design options are not limited to the creation of artwork. Your website must be updated regularly, reorganized at the launch of a new product or maintained based on customer feedback. The webmaster for the site can come from the company that designed the site for you. If you simply do not have time to administrate the site yourself, then the designer can act as the webmaster.

 

Tracking

Your website brings in customers that you can track with the right support. Your web design Kansas City options should include tracking of customer visits to the site. Your advertising and SEO efforts must be tracked for their effectiveness. Every bit of energy that you put into the website must be monitored. Your design firm can figure out which pieces of art attract customers. The design firm can check the keywords that work best for you, and the design firm can change the artwork and SEO content to content that will be more effective.

Your new website should change the operation of your business for the better, but you must follow the steps above if you want to change the way your business profits for your website. A website must be memorable, but it cannot be memorable without quality artwork, quality design and tracking of customer visits. Fox Web Creations can provide and assist with all of these, and we look forward to hearing from you and your business.

By | 2017-04-18T12:08:24+00:00 February 9th, 2015|General, Web Design|Comments Off on Envisioning The Website That Will Change Your Business

About the Author:

Glynnis Thomas is Accounts Manager for Fox Web Creations. She started with Fox Web Creations in July of 2010, and assists with both intake and clients as well as WordPress training and content creation. She obtained her B.A. from Cornell College in 2005, then returned to Kansas City to be near her family and friends.