Why You Should Consider Adding Sticky Content to Your Website

When executed properly by matching the purpose and context of your website, sticky content can spark interest, provide useful information, and maybe even inspire or motivate visitors. Ultimately, sticky content encourages repeat visits to your site and can build goodwill in doing so. What is sticky content? The term comes from Internet lingo. It refers to content added to a site that has the purpose of getting users to return to a particular website and hold their attention longer [...]