General

General FAQ Questions

What are backlinks and why do I need them?

Also known by a variety of terms related to incoming Web traffic, a backlink is basically any link received by one Web page or other Web node from another. These links are placed on websites to point back to pages on another website. Backlinks indicate to Google, for example, how popular a page is by the number of times it is visited, which in part determines its PageRank, or where it resides on the list of results when someone searches [...]

October 29th, 2014|, |

What is a CMS?

A content management system (CMS) is used to manage the content of a website. The two elements of a CMS are the separate applications for managing the content (CMA) and its delivery (CDA). The CMA element allows whomever will be managing the content, but may not know how to write Hypertext Markup Language (HTML) code, to modify and remove content from a Web site more independently. That information is then used and compiled by the CDA element to update the [...]

October 29th, 2014|, |

What is a Mockup?

Mockups are scaled models of the pages for a Web site. A mockup is not fully functional, but gives the client a basic idea of how their site will look and feel. The layout can be tested to evaluate which functions work better than others and which conflict with the overall operation before the code is written. It may not have all the bells and whistles of a polished, completed and working interactive design; however, it lets the client and [...]

October 29th, 2014|, |
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