digital marketing Archives | Web Design Kansas City

Here’s How Your Business Can Survive An Attack By Godzilla

Amazon, much like Donald Trump, is in the news every day for pretty much the same reason—they are both major disrupters—just like the fabled Godzilla! Of course, you already know this, but what you may not realize is that Amazon’s strategy is nothing less than global domination. This may be great news if you are a consumer, but if you are a business owner or manager, Amazon might disrupt your business in ways you never imagined. According to Chris [...]

October 11th, 2016|Marketing|

Does Your Website Make Your Brand Look Stupid? Here’s How To Tell

As our nation once again enters the summer tradition of “going back to school,” marked by a mad rush of last minute vacations and shopping sprees, the flurry of activity is only matched this year by the super-heated presidential election process, both of which compete for our attention with endless TV commercials and the like. I find it interesting that the competing political parties don’t always seem to realize that every single factor of a party’s platform creates their brand. [...]

August 10th, 2016|Kansas City Web Site Marketing, Marketing, Responsive Web Design, Web Design|

Technology Is The Campfire Around Which We Tell Our Stories

Experimental musician Laurie Anderson (who’s quoted in the title of this blog) hit the proverbial nail on the head. With the advancement of digital communication technology, mass media has taken on a new connotation today. Compared to just a generation ago, people all over the globe are now creating and sharing stories every day using some form of digital technology. In many ways, this shift in storytelling is disrupting the way we traditionally have done marketing. Since this blog [...]

January 20th, 2016|Digital Signage, Marketing, Mobile Apps, Responsive Web Design|

Successful Digital Signage is a Team Effort

Digital Signage users know that the implementation process can be long and tedious, even worse, like something akin to a moving target that is as allusive as shooting clouds in the sky! It’s time to understand why this is often the case and what you can do about it. It’s not hard to recite hundreds of examples on how adding a digital signage network to an organization’s communications mix can reap a variety of rewards, including increased awareness, decreased printing [...]

November 18th, 2015|Digital Signage|