This article is about promoting blogs, not just publishing blogs, the latter of which is the easy part. For those of you that are eager to share your earth-changing ideas with the worId, but only have some foggy ideas on blog promotion, here are some tips that may not be so obvious or understood. Self-Publishing Your Blog – This Is Not The Same As Promotion In decades past, there were 100s of blogging platforms with their own distinctive flavors. [...]
The phrase "content is king" is still viable in the Web 2.0+ environment of the mid-2010s. However, there is definitely such a thing as too much of it on a website. Here is a short tutorial on how to determine how much content is too much. Your Analytics Perhaps the easiest way to determine the right amount of text and multimedia on a page is to look at the stickiness of a website. If your PPC ad campaigns and [...]
An ideally marketed web presence is mission-critical for any business, but many small – but growing – companies do not have the resources to hire an in-house search engine optimization (SEO) team to meet those needs. If your business is showing consistent growth, you need the help of a trusted Kansas City web design company that understands the current trends in SEO. Here is the dilemma: do you hire a company whose focus is on building links or one [...]
